A new brand has joined the Grifone Shopping Center in Bassano del Grappa, where dm Italia, a drugstore chain specializing in personal care and household products, will open its doors on Thursday, September 10. The store will be located on the ground floor, opposite the mall's main entrance, and will offer a comprehensive assortment of beauty products, certified natural cosmetics, organic food, baby care, household cleaning, and pet care. The spaces have been designed in line with the brand's established format, with a modern, bright environment divided into different "neighborhoods," each dedicated to a specific product category.
The eye-level shelves and the organization of the departments aim to facilitate customer orientation and make product searches within the store simpler and more intuitive. The arrival of dm Italia thus expands the presence of the drugstore sector at the Grifone Shopping Center and introduces an international brand to the shopping complex, serving a segment focused on the daily needs of families.
To celebrate the grand opening, a 15% discount will be applied to all purchases from September 10th to 13th, while a number of free gifts will be distributed while supplies last. "We are particularly pleased to welcome dm Italia to the Grifone Shopping Center," commented Nicola Polico, CEO of SES Italy.
"The arrival of such a well-regarded brand further enriches the Center's offering and fulfills our desire to offer our visitors brands that combine quality, innovation, and attention to people's daily needs." According to Polico, the new opening also represents "an innovation that brings value to the area" and represents a further step in the Bassano shopping center's renewal process.
The stated goal is to consolidate Il Grifone's role as a place not only dedicated to shopping, but also close to the community and capable of progressively updating its offering. With the new store, the center expands the selection offered to visitors, strengthening the variety of categories present and further completing its product mix.
