November 5–6 in Madrid: The First European Private Label Trade Fair Dedicated to Latin America

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TuttoFood Milan, the international agri-food exhibition organized by Fiera Milano, has announced its participation in the Privel Fair in Madrid, taking place on November 5–6, 2025, through the presence of Food Retail Italia, its official ambassador in Latin America.

TuttoFood’s participation in Madrid marks a significant milestone in the growing collaboration between Southern Europe’s leading trade fairs — particularly between Italy and Spain — with the shared goal of building a strong bridge between European and Latin American markets.

Privel is emerging as the first European private label exhibition designed specifically for the South American market, positioning itself as a key meeting point for buyers, manufacturers, and distributors seeking to explore new business opportunities on both sides of the Atlantic. The 2025 edition will host over 300 international buyers and around 300 exhibitors, primarily from Italy and Spain, alongside a high-level conference program focused on innovation, sustainability, and international growth.

FOOD RETAIL ITALIA at PRÍVEL MADRID – Pavilion 7 – Stand 7A27A

Over the two days in Madrid, TuttoFood Milan will present the key themes and new features of its upcoming edition, scheduled for May 11–14, 2026. Visitors will discover the latest initiatives, exhibition formats, and networking programs designed to connect global agri-food professionals.

The Food Retail Italia stand at Privel will serve as the main information hub, where attendees can register for participation programs and learn about the unique opportunities offered by the Milan-based exhibition.

The 2026 edition of TuttoFood Milan will feature an extensive lineup of international conferences and events, including a dedicated panel on the Latin American market, aimed at fostering knowledge exchange and creating new partnerships between European and South American companies.

Participating in TuttoFood Milan 2026 means joining a world-class trade ecosystem. Buyers registering in Madrid for the incoming program — invited and supported directly by the fair and by ICE – the Italian Trade Agency, part of the Ministry of Economy — will enjoy an exclusive experience in Milan, including B2B meetings, networking sessions, and dedicated industry events.

Exhibiting companies, meanwhile, will benefit from preferential rates and access to a highly qualified international environment, recognized as one of Europe’s leading trade platforms alongside Cologne’s Anuga and Colmesse.

Through its new presence in Madrid — hosted by Food Retail ItaliaTuttoFood Milan reaffirms its international vocation and its role as a strategic platform for promoting Made in Italy and strengthening dialogue between global markets.

European Private Label Trade Fair

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European Private Label Trade Fair