PENNY Italia, after the opening in Pescara, inaugurates tomorrow the 26th store in Rome, in via Borghesiana, in the eastern part of the city. The new store, which has undergone a major renovation, offers 450 square meters of sales space and parking reserved for customers. It is located in a strategic position between via Casilina and via Prenestina.
Inside, the store offers a wide range of food and non-food products, focusing on convenience and quality. Among the prominent departments are the butcher's shop and the delicatessen, both managed by PENNY staff, with a strong focus on regional and local products. This strategy is aimed at enhancing the traditions of the territory, a central element of the brand's offering.
A strong point of PENNY is its commitment to sustainability, with the project “VIVIAMO SOSTENIBILE”. This program includes initiatives for the reduction of food waste, environmental respect and social responsibility. Each new store is committed to these activities, collaborating with selected partners to offer innovative and responsible solutions.
